Case Studies

Adode Photoshop Elements

eCommerce optimization

When Adobe introduced online photo printing into Adobe Photoshop Elements, they were surprised to see that transaction volumes were much lower than anticipated. Based on user research and expert evaluation, we provided 10 key redesign recommendations which led to a 250% increase in revenue in less than a year.

Activities: Heuristic evaluation, User research


Implementing their findings ... has shown measurable results to the bottom line. - Bob Gager, Adobe